Order gifts for yarn and craft supply stores
A buyer of yarn or an embroidery kit gets a discount on an online course, audiobooks for evenings with knitting needles or printing of photos of finished work. AI hides other stores' yarn, fabric and craft supplies.
What your customers will see
When you knit or embroider, your hands are busy and your ears are free. Audiobooks for long evenings and courses that help learn a new technique are what a person with a ball of yarn needs.
Shows
- Online coursesNew techniques: knitting, sewing, embroidery
- E-books & audiobooksListen while you work
- Photo printing & albumsAn album of finished work
- Music & podcastsPodcasts for a long evening
Hides
- Books & stationeryPattern magazines and creative supplies
- Home & decorHandmade items overlap with decor
You can switch any category on or off manually in the plugin settings.
Gift categories for this niche
Who buys yarn and craft supplies
Crafters buy materials for a project: a sweater, a shawl, an embroidery piece. After paying, they plan when to sit down to work and want to learn a new technique or find a pattern. A course fits as a continuation of the order.
Hands are busy and ears are free, so audiobooks and podcasts go with an evening of knitting. A finished piece is worth photographing and printing. AI hides other stores' pattern magazines, fabric and creative supplies.
Example calculation for a craft supply store
Say the store gets 500 orders a month. 12% of buyers pick a gift (60 buyers), and 25% of those follow through (15 buyers), for example by signing up for a course, subscribing to audiobooks or ordering prints. The payout in this example is €8 per new customer.
15 buyers × €8 = €120, and your 60% is €72. Crafters order materials many times a season, and the block appears after every order. Judge income by the number of new partner customers, not by the number of orders.
How to set up gifts in a craft supply store
Courses and audiobooks are the main gifts for this audience, and the rest depends on your range.
- Keep online courses, audiobooks, podcasts and photo printing.
- If you offer your own lessons, switch off the knitting and sewing course offers and keep courses on other topics.
- Check that "Books & stationery" and "Home & decor" are hidden if you sell magazines and finished items.
- Add photo printing for the gift season: people want to print finished work for the holidays.
- Place a test order and look at the confirmation email.
What your store could earn
Move the sliders to match your store. The defaults are conservative.
An estimate, not a promise: results depend on your niche, country and partners. Real numbers show up in your dashboard once you're live.
Craft supplies: questions
I sell workshops. Will partner courses compete?
If workshops are in your catalog, AI will hide "Online courses". Audiobooks and photo printing will stay.
Does ThanklyClub work for a fabric and notions store?
Yes. For a sewing store, AI may also hide "Clothing": ready-made garments compete with the idea of sewing your own.
What if the buyer doesn't click a gift on the thank-you page?
The same gifts arrive in the order confirmation email. People often open the email later when they have time, which is a second chance without extra mailings.
Could my patterns and templates show up in the block as someone else's digital products?
No. The block contains only offers from network partners.
My customers don't like online services. How do I explain the block to them?
Simplify it: keep one or two clear offers, such as audiobooks and photo printing, and switch off courses that require registration.
Does the plugin work for a wholesale notions store?
Yes, if the storefront runs on WooCommerce. Wholesale orders get the same block, so decide whether you want gifts for wholesale buyers.
What does it cost?
Nothing. The plugin is free and advertisers pay. Your store gets 60% of the partner payout for every qualifying customer action: a sign-up, subscription or purchase.
Will customers go to my competitors?
No. The AI analysis hides categories that overlap with your catalog: a shoe store will never show a shoe discount. You can also blocklist any domain.
What data do partners get?
No personal data. Your customer's name, email, address and phone number are never shared with ThanklyClub or with advertisers. Matching uses order product categories, order value range, country and language.
Similar store types
Connect your store in 5 minutes
The plugin is free. You get 60% of the partner payout for every new customer.