Affiliate network — Affiliate network

An advertiser connects to the network once and gets access to many publishers. A publisher connects once and gets access to many offers. The network handles tracking, verifies conversions and keeps its part of the payout.

ThanklyClub works as a network for one format: gifts with the order. Offers come from direct partners and from affiliate programs that allow incentivized traffic. The store gets 60% of the payout and the network 40%.

Example

For example, a partner pays €20 for a new customer. The store gets €12 and the network gets €8.

How to calculate it / how it works

The scheme: an advertiser connects to the network once, and so does a publisher. The network issues links, counts clicks, receives postbacks, verifies conversions and splits the payout. The money chain is advertiser → network → publisher.

For example, a partner pays €20 for a new customer. Step 1: the network receives €20. Step 2: 60%, or €12, goes to the store where the gift was shown. Step 3: the network keeps 40%, or €8. The store sees its share in its dashboard, and payouts go out from €50 via SEPA.

Where it shows up in ThanklyClub and common mistakes

A store installs the plugin and gets offers, while the network selects the partners. A store can turn off any category or a specific partner in its dashboard.

• Choosing a network without looking at the conversion review period and payout thresholds. In ThanklyClub the review takes 14–30 days, and payouts start from €50.
• Not checking whether an offer allows incentivized traffic.
• Counting as confirmed what is still under review.
• Mixing up the network's share (40%) and the publisher's share (60%) when calculating profit.

FAQ